|
Japanese companies form strong networks of parent companies,
subsidiaries, and affiliates. The term is keiretsu.
How do overseas companies penetrate these affiliations?
Hire people who know your business AND who speak English.
Hire Chasquis, Inc.
Examples:
" Office staffing, equipment and leasing in an attractive,
professional location can easily cost an overseas company
$18,000 to $40,000/ month. Chasquis, Inc. representative
service cut the costs for several clients to $5,000 - 10,000/mo.
Turn-key management services by Chasquis, Inc. have run
$9,000 to $20,000.
" Lawyer liaison services: the services of a bilingual
international attorney are very expensive. Chasquis knows
which charges are for the legal mind and which are for translation,
document preparation, registration services and other support
functions. As a result, Chasquis, Inc. can save its clients
50% of the fees it might otherwise pay to a large law firm,
without sacrificing the attention of a qualified attorney.
" Each culture has different approaches to advertising
and public relations. Don't make the mistake of assuming
that an American advertisement will automatically sway a
Japanese consumer. Have it evaluated by a thirty year veteran
of Asian media relations.
" Cold calling is an inefficient sales method even
when you DO know the language. In Japan, relationships count.
Chasquis, Inc. has experience and multi-level contacts in
numerous industries. Chasquis, Inc. works for you, and benefits
from your successes and from your savings.
" Some businesses hire English speaking Japanese staff
even if they are not familiar with the business. This can
be an expensive mistake. Chasquis knows when to use Japanese
or English speaking staff for your business goals: market
research, sales, business writing, product development,
IT require different skills and different language competencies.
Chasquis, Inc. can supervise both.
|